Fall 2015 Trends With Ulta Beauty


Calling all Chicagoans! Calling all Chicagoans! Did you know that we have a brand new Ulta on the Northside in Wicker Park? It’s nestled in a shopping plaza right off of Ashland. There’s a Dunkin Donuts in the same plaza. You can grab your pumpkin spiced whatever and stop in to check out what’s new and the hottest trends for Fall 2015.  The Wicker Park Ulta is located at 1300 N. Ashland Frnt J.

I was treated to a demonstration of some of Ulta’s Hottest Fall 2015 trends by the Wicker Park Ulta Prestige Manager Marshal Click.  On his model he demonstrated the Suede Eye, Cashmere Skin and Velvet lips using some of his favorite items from Smashbox, Too Faced, Lipstick Queen, Urban Decay and Stila.

Ulta Fall 2015 Makeup Wicker Park

Products used to recreate Ulta’s Fall 2015 Makeup Trends Upper Row L to R: Stila Convertible Color Cheek +LIp in Lillium, Smashbox Photo Finish Primer Water, Smashbox Camera Ready BB Water, Stila Palette in Spirit and Stila Huge Extreme Lash Mascara. Bottom Ro L to R: Lipstick Queen Cupid’s Bow in Apollo, Urban Decay 24/7 Lipliner in Blackmail and Urban Decay Primer Potion.

To create the Suede Eye Marshal started by prepping the eye with Urban Decay’s Primer Potion. The Suede Eye look was created using the Stila’s Eyes Are the Windows Palette – Spirit. He started of by Using the shade Puppy all over the lid. To create the sueding effect on the lid he used Go Lightly. For the brow highlight he used Wheat (a FAVE of mine from Stila). To spice up the look he went in with Pigalle (a burgundy shade) on the lid and crease to create what I like to call a spicy smoky.

ulta fall 2015 makeup application suede eyes

The recreate the Cashmere Skin look he used Smashbox Camera Ready BB Water to even out his model’s complexion. To add some dimension he lightly contoured her face using Too Faced Chocolate Soleil Bronzer. The blush he used was Stila’s Convertible Color Cheek + Lip in Lillium, a pretty shade of nude pink that also can double as your lip color.

ulta fall 2015 smash box BB Water

Marshal using his fingers to apply Smashbox Camera Ready BB Water to his models skin.

The dark wine Vekvet Lip look is hands down my favorite of the season. Marshal created this look using the Urban Decay 24/7 Lip Liner in Blackmail to line her lips and to slightly fill them in. He then placed Lipstick Queen Cupid’s Bow in Apollo on the center of her lip and blending the colors together creating a beautiful multidimensional velvet lip.

ulta fall 2015 velvet lip demo

It always makes me happy to meet others who are as passionate about makeup as I am. Marshal and his staff are all very knowledgable and eager to assist their customers with all their beauty needs. They have converted this longtime South Side gal to make the quick trek up north for all her Ulta Beauty needs!

ulta fall 2015 makeup before after

Next time you’re in the Wicker Park area I highly recommend you stop in and check out our newest Chi-Town Ulta. Tell them Ashley from Everyday Beauty Blog sent you!  Looking for a fresh start for Fall? You can book with their Salon at the Wicker Park Ulta to recreate any of their Fall 2015 Makeup & Hair Trends by contacting them at 773-227-7615. Have you tried any of the Ulta Fall 2015 Makeup & Hair Trends yet? If so let me know which in the comments below.




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  1. Very cool! I conducted a market research project a couple of years ago for a brand in a couple of Ulta’s in Chicago, and I had a great time! So glad to hear there’s a new store opened now

  2. Gotta love a new ULTA!

  3. That’s so fun, I love Ulta!

  4. So awesome! I love Ulta!

  5. Loving the trends. Love Ulta.

  6. Killin’ that vampy lip! Dark lipstick is my fave fall trend!

  7. I’d have loved to go to this kind of opening.

  8. I love me some Ulta!

  9. Damn I gotta love UIta. And there are some AWESOME things to add to the list.

  10. I need to go to Ulta more!

  11. What a great event! Gotta love a shiny new Ulta. :)

  12. Lillium has been a go-to of mine for awhile. It’s great, goes with everything. Love it!

  13. Now we need Ulta here in Hawaii!

  14. OOh that lip shade is perfect for Autumn x

  15. What a fun event!! I love the look he created!

  16. That must’ve been a fun event to attend! Unfortunately, the only thing my tiny town recently celebrated is the opening of Sonic :(

  17. Love the dark lip so much! I really wish the bigger town near me would get an Ulta!

  18. I hope and hope we get an Ulta here in Hawaii soon… I hate that we don’t have one.

  19. i really need that stila palette in my life

  20. How fun! Wish there was an ulta closer to me!!

  21. I LOVE shopping at Ulta — even if I don’t NEED anything, I love stopping in and just browsing all the shelves. Right now I live about 35-40 minutes from my nearest Ulta, so I’m crossing my fingers that one opens up closer! 😀

  22. Ahh looks like you had such a lovely time at the event. We don’t have an Ulta in the UK which makes me sad! Definitely need to stop by on my next trip to the states. Also, your makeup looks gorgeous, that dark lip!!

    Sophia Meola | A Beauty, Fashion & Lifestyle Blog


  23. Dark Wine looks really good.

  24. Get your Dunkin donuts on you way to ULta! The perfect day! Looks like you had fun! Love the makeup:)

  25. Perfect Autumn look, I wish I could pull off a dark lip!

    Frankie | Crazyblondegal

  26. I’ve never had anyone at Ulta or Sephora do my makeup. Looks fun. I love my local Ulta which is totally far away from me but at least there is one.

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